Chris Laub - Founder, Zap Whale
DESIGN MEETS CONVERSION

AI Powered Marketing That Actually Drives Growth.

Most 'AI for business' content is hype. I should know: I've been training people how to use AI since 2023. Which is why everything I do is geared toward one thing: leveraging artificial intelligence to drive revenue and profit.

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Chris Laub
CHRIS LAUBFOUNDER: Zap Whale

Founder @ Zap Whale

§ 01 / FOUNDER

I founded Zap Whale for the simple reason that most contractors don't have dozens of hours per week to stay on top of today's cutting edge AI marketing strategies. Instead, I spend 30+ hours per week neck deep in this stuff so you don't have to.

Why does it matter? The average contractor loses 15–40% of inbound leads to missed calls and slow follow-up, and the first business to respond wins roughly 78% of jobs. Zap Whale exists to plug that leak: agency-quality lead capture, delivered in days instead of months, at a fraction of agency cost.

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Missed-Call RecoveryOnline
Instant Form ResponseOnline
Lead QualificationOnline
AI Chat, 24/7Online
AEO + GEO VisibilityOnline
ZAP WHALERESPONSE TIME: <2 MIN

Copywriting

§ 03 / SKILL 01
COPY.DESKLIVE

Since 2015 I've consulted with, built funnels for, and written copy for 100+ clients including a variety of Shark Tank and Inc. 5000 winners. My work spans 25+ B2B and B2C niches, and includes everything from direct mail and SMS text messaging systems to webinars and video sales letters.

AI Automation

§ 04 / SKILL 02
AUTOMATION.GRIDLIVE

In 2023 I became fascinated with AI. My first foray into the industry involved self-publishing a book on how to write non-fiction with AI. From there, I worked as head writer for multiple 50,000+ subscriber AI newsletters, launched multiple AI trainings, and worked as Launch Coordinator for Sentient Agency (whose clients include industry heavyweights like OpenAI and Higgsfield). Today, I help contractors leverage AI-powered automation to land more jobs.

Lead Gen Funnels

§ 05 / SKILL 03
FUNNEL.FLOWLIVE

Since the start of my solo career my marketing and sales campaigns have captured hundreds of thousands of leads while driving millions in revenue for my clients. At Zap Whale, I leverage that experience to help contractors to capture and recapture more leads so they can close more jobs.

Who I Am

§ 06 / ABOUT
CL Chris Laub headshot

I've worked in digital marketing for 20 years. From building funnels for Shark Tank, Inc. 5000, and Two Comma Club winners, to coaching inside the industry's #1 'How to Get Premium Clients' consultancy, I've developed a rare combination of skills.

Specifically, a deep understanding of copywriting and funnel design for lead gen, high status postioning, and AI workflows. And because of that, I'm able to move exponentially faster than traditional agencies while still providing white glove service.

Book a Free 'Lead Gen Leaks' Audit

§ 07 / NEXT STEPS

If you're a contractor currently generating 50-250+ leads per month, we'll provide a free breakdown of where your current setup is leaking leads across 10 capture, response speed, and visibility criteria.

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Your Competitors Are Closing Jobs That Should Be Yours. We Can Help.

Give me 30 minutes. I'll show you exactly where leads are slipping through your current setup, and how automation plugs the leak.

Book a 'Lead Gen Leaks' Audit Now